Google acquires artificial intelligence (AI) avatar startup for $100 million – Times of India
Google has acquired Alter, an artificial intelligence (AI) avatar startup company. TechCrunch has reported that the tech giant has acquired the company for about $100 million (approximately Rs 8,22,87,70,000). For those uninitiated, Alter helps creators and businesses create AI-based virtual avatars to express their virtual identities.
According to the report, the acquisition comes as a part of boosting the content game and to compete with short-video platform — TikTok.
While the acquisition was completed almost two months back. However, none of the companies made an official announcement publicly. The report also mentions that some Alter employees have updated their Linkedin profiles that they’ve joined Google, without any official announcement.
The same was also confirmed by a Google spokesperson. However, he denied providing any comment on the financial terms of the deal.
As far as Alter as a company is concerned, it’s a US and Czech-headquartered- based company that started with Facemoji, which allowed developers to integrate avatar systems into their app or game which was later rebranded as Alter.
Meanwhile, Google has recently rolled out new custom emojis for its Chat to offer personalised experience to users. The feature is currently available for Google Workspace, G Suit Basic and Business customers. It allows them to create custom emojis on the web versions of Chat and Gmail, if organisation permits it.
According to the report, the acquisition comes as a part of boosting the content game and to compete with short-video platform — TikTok.
While the acquisition was completed almost two months back. However, none of the companies made an official announcement publicly. The report also mentions that some Alter employees have updated their Linkedin profiles that they’ve joined Google, without any official announcement.
The same was also confirmed by a Google spokesperson. However, he denied providing any comment on the financial terms of the deal.
As far as Alter as a company is concerned, it’s a US and Czech-headquartered- based company that started with Facemoji, which allowed developers to integrate avatar systems into their app or game which was later rebranded as Alter.
Meanwhile, Google has recently rolled out new custom emojis for its Chat to offer personalised experience to users. The feature is currently available for Google Workspace, G Suit Basic and Business customers. It allows them to create custom emojis on the web versions of Chat and Gmail, if organisation permits it.
For all the latest Technology News Click Here
For the latest news and updates, follow us on Google News.
Denial of responsibility! NewsUpdate is an automatic aggregator around the global media. All the content are available free on Internet. We have just arranged it in one platform for educational purpose only. In each content, the hyperlink to the primary source is specified. All trademarks belong to their rightful owners, all materials to their authors. If you are the owner of the content and do not want us to publish your materials on our website, please contact us by email – [email protected]. The content will be deleted within 24 hours.
