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A softer SoftBank: how Masayoshi Son’s new-found controlled aggression is playing out in India

From left, Rajeev Misra, CEO, SoftBank Investment Advisers; Masayoshi Son, chairman and CEO, SoftBank

Synopsis

SoftBank’s penchant for outsized presence on the cap table and heavy frontloading is giving way to a willingness to pick small stakes and write sub-USD100 million cheques. With a local team in place, the Vision Fund is investing heavily in relationships with founders and VCs.

The top floor of Ceejay House in Worli, overlooking the Arabian Sea, witnessed the arrival of a new group just before the pandemic struck. The new tenants at Mumbai’s hotbed of high-wire dealmaking was SoftBank Vision Fund. The new office, complete with a bunch of young, overachieving finance whiz-kids, is emblematic of SoftBank’s new approach that was in the making since the big-bang launch of Vision Fund in 2017. The heavyweight investor,

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