Apple’s extended reality headset to enter mass production in early 2023: Report | Digit

If you’ve been following the Cupertino-based tech giant Apple, you must be aware of the purported AR/VR headset the company is developing. Although the product has been behind the curtains, several reports about the specifications and release timeline have been published. 

Apple’s mixed reality headset could launch in 2023

A report by DigiTimes claims that the headset will enter mass production in March 2023. It corroborates previous reports that suggested that the mixed reality headset won’t be ready for production until next year. In addition, the report also provides a decent idea about the pricing and release timeline of the product.

Per the report, Apple is currently crafting its first extended reality headset, codenamed N301. The headset will be exclusively assembled by Apple’s partner Pegatron. Since the product might enter mass production by March 2023, it could be in the final stages of development and come out later that year. Although, the pricing of the product could obstruct its way to the masses as it could cost around $2,000 to $2,500 USD, which roughly translates to over INR 2,00,000, equivalent to what Apple’s flagship MacBooks cost. 

The report adds that the extended reality headset targets commercial markets. Additionally, its shipment quantity is limited. While previous speculations suggested that the product shipment could reach 2.5 million units, new estimates “place the annual shipment at around 0.7 to 0.8 million units.”

The company is also working on an affordable headset

For those scratching their head over the extended reality headset’s price, Apple reportedly had another “consumer friendly” headset in the pipeline, slated for release in or around 2024. Nevertheless, enthusiasts and fans eagerly await what Apple has to offer. That is all the information the report contains. 

In our opinion, Apple’s AR/VR headset will set a benchmark for the industry to follow, including established players such as Meta. Although the company has been late in picking up trends, like always-on display or a high-resolution primary camera, its implementation is always a cut above the rest.

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