Brazil Just Suspended iPhone Sales After A Controversial Decision

In the order issued by the Ministry of Justice and Public Security on September 6, 2022, the government agency mandates Apple to stop the sale of iPhone models without chargers within Brazil. In addition to freezing sales, the MJSP also imposed a fine of $2.3 million on the tech company. Not content with this, the MJSP has also revoked the certification issued by Brazil’s telecom agency Anatel for the iPhone 12 lineup.

The MJSP contends that by choosing not to include a wall charger with the iPhone, Apple is essentially selling the consumer an incomplete product that lacks essential functionality. The MJSP asserts that this is akin to subjecting the consumers to discrimination and Apple failing to deliver on its consumer commitments. Apple’s counsel contended that the company’s decision was out of environmental concerns only. The MJSP did not buy this argument and asked Apple to explain why such an ecological concern did not apply to the company’s decision to stick with its proprietary Lighting port when the rest of the world has pretty much moved on to USB-C.

The MJSP also warns that Apple may be classified as a “repeat offender.” It adds that the company may be liable for additional infractions if it continues its alleged anti-consumer moves in Brazil. With Apple staring at a nationwide sales ban in the largest country in South America, it would be interesting to see the next course of action. The MJSP does add in its press release that Apple will be able to appeal the decision.