Elon Musk’s Twitter May Fast Track Paywall For Videos
As per the latest Twitter revelations covering the light-speed product development pace under Musk, creators may be able to put a fee of $1, $2, $5, or $10 on the media they share on Twitter. It is unclear if Super Followers will get any fee relaxation for these paywalled videos because they have already paid to follow and see a content creator’s exclusive tweets. For folks unwilling to pay, they will still be able to retweet or like the Twitter post.
Twitter’s team is reportedly concerned that the feature might be exploited to steal and post copyright content, which could very well land Twitter in a legal puddle for potentially facilitating the illegal posting of copyright-protected content. It is unclear how moderation will be handled for paid videos internally, but the feature could very well be abused to spread child sexual abuse material (CSAM) on the platform. Twitter already stands out among its social media peers for allowing sexually explicit content, and it appears that with Musk’s paywalled video plans, Twitter is going right after OnlyFans to fix its coffers.
According to an Axios report, OnlyFans is anticipating $2.5 billion in revenue for 2022, which may be around 2.5 times the interest Musk needs to pay bankers (via Bloomberg), not to mention more than double Twitter’s quarterly ad revenue figures. Plus, creators might find it easier to hawk their content on Twitter where they already have a presence, instead of making their way to a new platform like OnlyFans.
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