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Flipkart’s lead shrinks ahead of an IPO as growth slows amid stiff competition
Technology

Flipkart’s lead shrinks ahead of an IPO as growth slows amid stiff competition

By Andrew McCollum

Illustration by Sadhana Saxena

Synopsis

Flipkart’s pole position in India’s e-commerce market seems to be under threat from multiple quarters. While slowing growth and the entry into new businesses that require substantial investments could be a cause of concern for investors, the company’s broad-ranging tie-up with the Adani Group can be a confidence-booster, especially under intense regulatory heat.

The last two years have been quite eventful for Flipkart. From a furious diversification drive amid slowing growth and intense competition to substantial capital infusion, distress buyouts, equity investments, and a foray into new segments, the home-grown e-commerce giant has tried it all.In the meantime, Flipkart’s marketplace operating revenue — a key indicator of how much it actually netted from the commerce on its platform — has grown at a

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Andrew McCollum 109721 posts 0 comments