Marvel’s Use Of AI For ‘Secret Invasion’ Intro Has Fans Furious – SlashGear
Actor Stephen Ford, who played the lead role in “Kamen Rider: Dragon Knight” and also appeared in “Teen Wolf,” voiced his dismay on Twitter and also called out Selim. “A slap in the face to literally every artist Disney has ever worked with & something that overshadows the hard work everyone did on this show,” he tweeted.
Secret invasion is an instant boycott from me. No way I’m supporting Taking away jobs from artists who are already suffering in this exploitative industry. F tht. I bet some exec did it. #boycottsecretinvasion #ai https://t.co/xoGM3v3Oal pic.twitter.com/sWJ2ZHXDD0
— ????Artemis ???? #RebelMoon era (@Amazon_artemis) June 21, 2023
Concept artist Jeff Simpson, who actually worked on the show for nearly half a year, tweeted that he was devastated by the decision to use AI. “I believe AI to be unethical, dangerous and designed solely to eliminate artists careers,” he added. The concerns are legitimate and have been raised by creative artists in the film and TV industry as well as the gaming industry. Independent filmmaker Brian Long labeled the move as “utterly horrifying.”
A lot of people will rave about how good #SecretInvasion is but, this show marks the first major invasion of AI on a major studio’s piece of work, it’s utterly horrifying to think about and this is only the start.
Think about all the amazing intros created by REAL HUMANS!!! pic.twitter.com/WLRAyR9kM5
— Brian Long (@BrianLongFilms) June 21, 2023
There are many issues at play, not the least of which is that AI models are trained using artwork without duly crediting and compensating the human artists behind them. Getty’s lawsuit against Stability AI is one recent example. A few weeks ago, the Writers Guild of America staged a protest against the influx of AI tools like ChatGPT into the Hollywood brainstorming rooms, too. Multiple publications have also disclosed their usage of AI tools for generating content in the past few months. In the absence of proper AI guardrails to safeguard their jobs, artists are visibly upset over the rising tide of AI. Marvel’s “Secret Invasion” only exacerbates those concerns, and in the view of concerned fans, it deserves to be boycotted.
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