Apple sales up, AirPods Pro doing well
Canalys estimates that Apple increased its shipments by 34% and had close to 31% of market share in the true wireless headphones category. Do note that this also includes the sales of Beats headphones which Apple has in its portfolio. However, the AirPods Pro, according to Canalys, gave Apple a “boost”. Canalys estimates that Apple shipped close to 4.2 million units of the AirPods Pro. The AirPods Pro accounted for 20% of all AirPods shipments.
Samsung Buds2 Pro doing not ‘so well’
Canalys says that even though Samsung also introduced a flagship true wireless earbuds, its shipments were down by 25%. One of the reasons, as per Canalys, is the high selling price of the Galaxy Buds2 Pro. “The late August shipping date and the higher selling price of the Galaxy Buds2 Pro limited the market performance of the Galaxy Bud series in Q3,” said Canalys Research Analyst Sherry Jin. “Samsung also took a more conservative approach in its bundling activities in Q3 to uphold the flagship positioning of its Pro series in its launch quarter,” added Jin.
Elsewhere, Indian brand Boat took third place with a 5% market share, but its growth rate slowed to 50%, says Canalys. Xiaomi and Skullcandy came fourth and fifth with 4% and 3% share respectively.
For all the latest Technology News Click Here
For the latest news and updates, follow us on Google News.
