Nvidia Announces RTX 40 Series GPUs And DLSS 3 With RTX 4090 Leading The Charge

The new Ada Lovelace architecture relies on the 4nm fabrication process and makes the leap to a max of 76 billion transistors on the GeForce RTX 40 series GPUs, up from the 28 billion peak hit by the previous-gen graphics cards. In addition to increased overclockability, the Ada Lovelace architecture leapfrogs the Ampere generation with twice the performance, while net shader power touches an impressive 83 TFLOPs, a significant jump from the GeForce RTX 30 series’ best of 40 TFLOPs. The new Shader Execution Reordering tech is claimed to deliver 25% higher frame rates in games. The third-gen ray-tracing cores are said to offer 2.8x higher performance, while the fourth-gen Tensor cores promise 4x higher throughput.

Another standout announcement coming from Nvidia’s webcast was the reveal of DLSS 3. Short for Nvidia Deep Learning Super Sampling 3, this in-house graphics processing tech bound to the Ada Lovelace architecture takes the leap from pixel processing to generating altogether new frames with some help from cutting-edge AI. Nvidia claims that DLSS 3 can boost frame rates by up to 4x in games that rely heavily on ray-tracing. Even in CPU-leaning games, the performance gain can be up to 2x. Touted to be one of Nvidia’s “greatest neural rendering inventions,” DLSS 3 will weave its magic on 35 games and apps — including “Cyberpunk 2077,” “Witcher 3,” “Dying Light 2,” and “Portal” — starting on October 12.