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Superbet has been announced as the title sponsor of the 2023 Superbet Poland Darts Masters ahead of the event’s inaugural staging next week.

The PDC’s World Series of Darts will visit Poland for the first time on July 7-8, with eight top PDC stars taking on eight East Europe representatives in front of a sell-out crowd at COS Torwar in Warsaw.

Superbet, a former winner of the “Best Sports Betting Operator in Central & Eastern Europe” award, offer a strong retail presence alongside their online betting, slot game, live casino, virtual games and lottery options.

Superbet has operated in Poland since 2017, and will see their logo displayed on competing players in the Superbet Poland Darts Masters as well as on-stage at the event.

PDC Chief Executive Matt Porter said: “It gives us great pleasure to welcome Superbet as an official partner of the Poland Darts Masters. We’ve received an amazing reaction since announcing that the World Series would visit Warsaw, with tickets selling out in hours and great anticipation for the biggest darts event ever held in Poland.”

Lukasz Seweryniak, CEO of Superbet Poland, said: “We are delighted to be the title partner of the Superbet Poland Darts Masters – the first prestigious World Series of Darts event in our country. We want to support dynamically developing sports disciplines and help them gain fans’ interest and popularity, and darts fits perfectly into our plans. This collaboration presents another proof that Superbet is seeking innovative solutions in both sponsorship and technological endeavours.”

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