Another huge difference that reportedly sets the Sonos Voice Control apart from Google Assistant and Alexa is a “fully private” ecosystem that won’t record and store voice commands on cloud servers. Google and Amazon keep a record of voice queries in the name of improving the speech recognition algorithms and refining their respective voice assistants. The Sonos Voice Control might also support the “Voice Concurrency” tech that allows multiple assistants to stay active simultaneously.
Theoretically, users can ask the Sonos voice assistant to play a song and follow it up by asking Alexa to read aloud their Amazon shopping cart items. Joseph Dureau, VP of Voice Experience at Sonos, dropped a hint about such a convenience when he told Protocol that users should be able to switch from one voice assistant to another, with its concurrency tech acting as the foundation.
According to a report from The Washington Post, Sonos demoed the tech to Google years ago, but the tech giant vetoed the idea of Google Assistant sharing the limelight with a rival product and even barred Sonos from bringing the tech to the market. Following its recent legal victory over Google, it looks like Sonos is reviving the Concurrency tech, too. In November, alleged screenshots extracted from the Sonos app’s code revealed the first mention of an in-house voice assistant that would work just fine alongside Alexa, but won’t extend that courtesy to Google Assistant. Sounds like some payback is due for Sonos!
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