Storage full: how Google, Apple, and Microsoft are egging users on to buy personal cloud
Synopsis
E-mails, music, videos, and photographs — they need storage. While enterprises may remain the biggest driver in cloud adoption, individuals, over the next five years, will be a key target segment. As if selling users’ digital selves for ad dollars wasn’t enough, many in Big Tech are intent on making money from their digital shelves, too. Here’s the how and why.
( Originally published on May 04, 2021 )
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