Tech Companies That Bailed On Russia After The Ukraine Invasion – SlashGear
At the time of its decision to suspend Russian operations in March 2022, Samsung commanded the largest share of the country’s smartphone market, with around 30% of total sales (via Reuters). Alongside suspending Russian sales, Samsung also announced $6 million in humanitarian aid to Ukraine, including $1 million in consumer electronics. A Russian newspaper reported that the tech company was considering making a return to the market in September 2022, but they refused to confirm this to Reuters, saying only that “nothing had been decided.”
Some reports suggest that Samsung’s smartphones have ended up being sold in the country anyway, as a “parallel import” scheme passed into law by the Russian government in June 2022 allowed local businesses to import technological goods from other countries without the consent of the trademark owner. In theory, this allows Russians to buy Samsung devices wholesale from friendly countries like China, with Samsung unable to control where that supply is headed past the initial point of sale. However, reports on how widespread this practice is, or if it’s still ongoing, are not readily verifiable.
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