Apple, according to Cook, set a quarterly record in India and “grew very strong”. Apple had a double-digit growth year-over-year in the country, said the Apple CEO. “India is an incredibly exciting market. It’s a major focus for us. I was just there, and the Dynamism in the market, the vibrancy is unbelievable,” he said.
Apple’s big India push
In the last couple of years, Apple has made India a priority market. Not just for selling its products but assembling them as well. Foxconn assembles a slew of iPhones in the country and billions of dollars worth of iPhones were exported from India.
That has been coupled with the retail push — first with the online store and then two offline ones. “Over time, we’ve been expanding our operations there to serve more customers, and three years ago, we launched the Apple Store online, and then, as you just mentioned, we launched two stores just a few weeks ago, and they’re off to a great start, one in Mumbai and one in Delhi,” Cook told investors.
Cook feels that the enthusiasm for the brand in India is great and he couldn’t be more excited. “Overall, I couldn’t be more delighted and excited by the enthusiasm I’m seeing for the brand there. There are a lot of people coming into the middle class, and I really feel that India is at a tipping point, and it’s great to be there,” he told investors.
Apple posted its quarterly results and had a revenue of $94.3 billion, which is 3% less compared to last year.
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