WWDC 2023: Apple might launch trade-in program for new Mac models including Mac Studio

9To5Mac reported that as per a recent tweet by Mark Gurman, Apple has plans to initiate a trade-in program for a range of new Mac models beginning on June 5, coinciding with the date of the WWDC keynote. On that day, Apple will update its trade-in website to include the Mac Studio, 13-inch M2 MacBook Air, and 13-inch M2 MacBook Pro as eligible devices for trade-ins.

As a result, individuals who own the mentioned Mac models will have the opportunity to trade in their current devices and receive credit that can be applied towards the purchase of a new Mac. For instance, users of the M2 MacBook Air (13-inch) will have the option to trade in their existing machine to obtain credit towards the rumored 15-inch MacBook Air, which Apple is anticipated to unveil during WWDC. Similarly, this opportunity applies to users of the 13-inch M2 MacBook Pro.

Reportedly, Parker Ortolani highlighted on Twitter that Apple has previously accepted trade-ins for certain products, even in cases where there is no immediate successor model available. To illustrate this point, it is possible to trade in a sixth-generation iPad mini, despite the absence of a seventh-generation iPad mini in the market.

The report adds that it is likely a similar scenario might apply to the Mac Studio. It is not anticipated that Apple will introduce a new Mac Studio during this year’s WWDC. However, since the Mac Studio utilizes the previous-generation M1 chips from Apple, customers will have the opportunity to trade in their Mac Studio for credit towards an M2-powered device, such as a 14-inch or 16-inch MacBook Pro or Mac mini.

Updated: 29 May 2023, 12:26 PM IST