google: Google I/O 2022: Google Search gets new features, aim to solve the two big issues with ‘Googling’ – Times of India

Google is once again aiming to change the way users search on Google, or we say your Googling experience. At I/O 2022, the search giant announced several new enhancements coming to Google search later this year. “Today, we’re redefining Google Search yet again, combining our understanding of all types of information — text, voice, visual and more — so you can find helpful information about whatever you see, hear and experience, in whichever ways are most intuitive to you. We envision a future where you can search your whole world, any way and anywhere,” said the company.
Multisearch goes ‘local’
In April this year, Google launched the multisearch feature that allows users to search with images and text at the same time via Google Lens, its image recognition technology. The multisearch feature allows users to ask question about any object in front of them or refine their search results based on colour, brand or other visual attributes. Now Google is adding a way to find local information with multisearch. This means that users will be able to look for local information with multisearch.
What does Google multisearch going ‘local’ means
The aim of taking the multisearch feature ‘local’ is to allow users to better find what they need from the millions of local businesses on Google. Users will be able to use a picture or screenshot and add “near me” to see options for local restaurants or retailers that have the apparel, home goods and food that they are looking for.
For example, if a user sees a colorful dish online that he wants to try – but don’t know what’s in it, or what it’s called. He can use multisearch to find where he can get it nearby. Google says it scans millions of images and reviews posted on web pages, and from its community of Maps contributors, to find results about nearby spots that offer the dish.
What information will the Google multisearch ‘local’ feature support
Local information in multisearch will be available globally later this year in English, and will expand to more languages over time.
Google search gets ‘wideview’ with ‘scene exploration’
Another new feature that Google is bringing to search is ‘scene exploration’. Currently, when users search visually with Google, they are able to recognize objects captured in a single frame. But sometimes, they may want information about a whole scene in front of them. Google plans to tackle this very issue with its ‘scene exploration’ feature. “In the future, with an advancement called “scene exploration,” you’ll be able to use multisearch to pan your camera and instantly glean insights about multiple objects in a wider scene,” says the company describing the feature.
The ‘scene exploration’ will help users to get insights across multiple objects in a scene at the same time. For example, a user want to pick a candy bar for his friend who is a bit of a chocolate connoisseur. With ‘scene exploration’, he will be able to scan the entire shelf with his phone’s camera and see helpful insights overlaid in front. “Scene exploration is a powerful breakthrough in our devices’ ability to understand the world the way we do – so you can easily find what you’re looking for– and we look forward to bringing it to multisearch in the future,” adds the company.